AMD: Together We Advance

In recent years AMD has skyrocketed to the top of the market, surpassing their competitors’ quality in the manufacturing of high-end CPU’s, GPU’s, and more. With this success came the need for a new brand tagline and position as the brand prepared to launch their newest line: The 7000 series.

Together We Advance is the celebration of how high a performing processor can transform and elevate everything you do. To represent this change, we developed the visual of a “Living Energy” that flows from each AMD-powered laptop. We created a series of social and pre-roll videos that launched alongside an impressive AMD presence at CES.